Simply put, the mangrove is pretty badass: It improves water quality, provides life for marine species, protects the coastline against storm erosion and traps carbon. Knowing the power of these plants, Mang co-founder Kyle Rossin always felt connected to them. “There’s something about the mangroves—those resilient, tangled roots—that speaks to the strength and beauty of nature,” he explained. That’s why he and his twin brother, Keith, set out to turn their passion for Florida’s ecosystems into a purposeful endeavor by starting Mang in 2015.

The twins design apparel with Florida’s toasty climate in mind, including sun shirts made from breathable fabrics with UPF 50 sun protection in a variety of conservation-themed motifs like their signature mangrove camouflage pattern and fine art wildlife scenes of everything from manatees to flamingos, all hand-painted by their Aunt Sheri. What’s even better is for every item sold, a mangrove will be planted. “It wasn’t just about making high-quality apparel,” Kyle said. “It was about creating a movement.” Mang is also dedicated to educating the next generation of Floridians on the importance of mangroves by holding monthly community events in their West Palm Beach headquarters to plant trees and encourage habitat restoration. Since the brand’s inception, more than 730,000 of these tropic powerhouses have been planted to revive our state’s coastlines and make way for a better tomorrow.

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